End-to-End Talent Cloud Deployment for a Media Conglomerate
Client Overview
Industry: Media & Entertainment
Size: 30,000 Employees | $18B Revenue | Global Broadcast + OTT
Regions Served: US, UK, India, SEA
Engagement Model: Talent Transformation + Cloud HR Tech Stack
IBU’s Role: HR Tech Consulting, Cloud HCM Implementation, Talent Marketplace Design
The Challenge: Skills Gap, Talent Leakage & Manual Processes
With the rise of streaming, the client faced a war for digital talent. Their legacy HR systems couldn’t support gig-based roles, freelance onboarding, or skill matchmaking.
Pain Points:
- 19 disparate HR systems across brands
- Zero visibility into internal mobility
- High attrition in digital roles
- Slow, non-compliant contractor onboarding
Why IBU? Technology Meets Workforce Strategy
IBU Consulting provided:
- Deep Workday + Oracle Cloud HCM integration experience
- Agile frameworks for freelance/gig onboarding
- AI-powered internal talent marketplace
The Solution: Agile, Cloud-Native Talent Infrastructure
Phase 1: Discovery & Harmonization
- Consolidated 19 HR systems into 1 unified HCM instance
- Designed workflows for full-time, freelance, and hybrid roles
Phase 2: Internal Talent Marketplace
- AI match engine for skill-to-role mapping
- Employee profile enrichment via ML
- Created career mobility dashboards for managers
The Metrics: What We Delivered
Metric | Before IBU | After 7 Months |
Time to Onboard Contractors | 12 days | 2.5 days |
Internal Mobility Rate | 4% | 19% |
Freelance Hiring Cycle | 17 days | 5 days |
“They helped us think of talent as a network — not a hierarchy.”
